Breaking News

Airborne - Godsend Or Hype?

Healing for a common cold will be a priceless creation. The person who created it will move from ordinary life to fame. Thanks to a lot of media buzz, and the plug from Oprah, a woman has achieved such fame.

Victoria Knight-McDowell is the creator of Airborne cold remedies. It is a combination of naturopathic vitamins and herbs, which Knight-McDowell says is "fighting germs and viruses in the air."

The story is well known to the healthcare community today. She is a second-grade teacher at Spreckels Elementary School in Carmel, California.

Knight-McDowell was tired of bringing home more paper than school. He brought back the bad flu to share with his family.

She remembers, "Going back to school means being exposed to furry students." That's when he decided to do something about this discomfort that many around the world face.

While second-grade teachers without a strong background in medicine or healthcare do not appear to be idealistic candidates for the usual "remedy" creators, the general public seems skeptical.

After consulting with her nutritionist, Knight-McDowell and her husband Rider McDowell founded Airborne Incorporated. It makes instant profit far beyond what both can imagine.

When asked about him and his success all of a sudden, he explained, "We're really worried."

Inevitably, sales have tripled every year since the company's inception in 1997. "Every year, except this year," he said in 2007. According to McDowell, in 2007 their sales increased sevenfold from the previous year.

The increase in sales was mainly due to the recent Oprah Winfrey show. Oprah has Knight-McDowell in her plans as a guest, and is raving about the product. As soon as Oprah gave the green light product a "miracle" cold remedy, it began to fly off the shelf.

Back in 2007, retailers struggled to keep up with demand. Only recently supply has finally chased demand, as the company has decided to increase production.

McDowell says, "The product buzz has made demand difficult, even after increasing production more than six times."

With all the hype surrounding this miracle drug, many still wonder if there is any scientific validity to this claim. After all, what credibility does a schoolteacher have when it comes to prescribing magic?

To prove themselves, Airborne performed double-blind, placebo-controlled studies including Airborne's effectiveness in 120 cases of headache. Nearly half of them took Airborn for five days and reported the elimination of all cold symptoms compared to those who took the placebo with orange, McDowell explained.

The company is careful, however, to avoid making medical claims. Their product label contains the typical "This product is not intended to diagnose, treat, cure, or prevent disease," a disclaimer.

In the market, there is a lot of debate about this product. Some people complain that they receive nests and shiver from Airborne use, others swear that they cure them, and others say it is a costly scam. With all these opinions, how is it possible to know who is right?

The answer is that everything is right. Airborne is made up of various vitamins that are associated with accelerated cold recovery like Vitamin C and more importantly Zinc (according to Dr Stengler). It also has some herbal medicines such as the popular Echinacea, Chinese Vitex, and Forsythia to name a few. All of these studies have validated and rejected their ability to reduce cold symptoms.

The rash and chills that some people experience can be associated with an allergic reaction to Echinacea. This is not an unusual allergy, and the effect people have is on what form of Echinacea they swallow.

For those who will say that it cures them, some natural medicine doctors will agree. Airborne contains all herbs and vitamins that have long been considered a remedy for cold.

Also, those who claim that the Airborne are more than hyped frauds can also tell the truth. All ingredients in Airborne are available in pill, tea, or whole form at health food and grocery stores. Although Airborne costs almost $ 10 for a 9-pill container, one can order their own medicine for about $ 14 for more than 200 servings.

Hundreds of people are wondering whether they should buy Airborne or not. The answer is simple. If someone is comfortable going to the health food store and arranging supplements, then that person can earn more money for them. If someone prefers paying Airborne creators to do the work for them, then Airborne seems like a product to buy.

It may not be a cure for the common cold but positive feedback continues to support Airborne's effectiveness. For this teacher to come out of California, it seems that his customers are more than graduating.

note: I am not a medical doctor and do not make claims to cure or diagnose any disease, or provide medical advice. Please consult your doctor for more information.



------------------

No comments